By: Francisco Alvarado
Source: The Real Deal
South Florida developers, brokers and investors are slowly embracing virtual reality tours, immersive online presentations and data collection applications as tools to help them find and close deals, according to a panel of tech savvy real estate professionals.
“The best brokers and developers are using data applications as a complement to their Rolodex and local knowledge they have curated over their professional career,” said Richard Sarkis, CEO of Reonomy, a company that has developed a wide-ranging search application for commercial real estate markets. “I don’t see it as a replacement for that human connection, but the goal is to provide a tool that makes data collection easy to digest.”
Sarkis joined Compass Florida President Beth Butler and Diego Saavedra, vice president of sales for ArX Solutions, which develops virtual reality tours of residential projects, during the last panel of The Real Deal’s Broward County Real Estate Showcase & Forum on Thursday. Butler provided insights into a mobile application developed by Compass that gives real-time national data to potential home buyers and renters.